Monday, November 23
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Leisure

Spend on each leisure trip

Spend on each leisure trip

Leisure
A NEW WAY OF CONSUMING LEISURE TRAVEL Immediate access to a wide variety of travel content through the massive use of technology has significantly changed the way tourists approach leisure travel consumption. Dreaming, planning, booking, experiencing and sharing are stages through which every traveler passes today, whatever their typology, sociodemographic variable and habits or behavior. The times when travelers had to wait for the brochures that tour operators distributed to travel agencies to hit the streets are far behind us, and these brochures were handed out to clients, who had the only opportunity to take a look at the different vacation options. Today, any aspect related to our trip is consulted on the web, regardless of the channel chosen for the reservation. The ease w...